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How
to Be True to Yourself
怎样做个表里如一的人(2)
[8]
When you know you're right, you can't back down.
[9]
Always give others credit that is rightfully theirs. Don't be afraid
of those who might have a better idea or who might even be smarter
than you are.
[10]
David Ogilvy, founder of the advertising firm Ogilvy & Mather,
made this point clear to his newly appointed office heads by sending
each a Russian nesting doll with five progressively smaller figures
inside.
[11]
His message was contained in the smallest doll: "If each of
us hires people who are smaller than we are, we shall become a company
of dwarfs. But if each of us hires people who are bigger than we
are, Ogilvy & Mather will become a company of giants."
And that is precisely what the company became-one of the largest
and most respected advertising organizations in the world.
[12]
Be honest and open about who you really are. People who lack genuine
core values rely on external factors-their looks or status-in order
to feel good about themselves. Inevitably they will do everything
they can to preserve this facade, but they will do very little to
develop their inner value and personal growth.
[13]
So be yourself. Don't engage in a personal coverup of areas that
are unpleasing in your life. When it's tough, do it tough. In other
words, face reality and be adult in your responses to life's challenges.
[14]
Self-respect and a clear conscience are powerful components of integrity
and are the basis for enriching your relationships with others.
[15]
Integrity means you do what you do because it's right and not just
fashionable or politically correct. A life of principle, of not
succumbing to the seductive sirens of an easy morality, will always
win the day. It will take you forward into the 21st century without
having to check your tacks in a rearview mirror. My grandparents
taught me that.
[8]当你知道你做得对的时候,你就不能退缩。
[9]对那些值得赞扬的人要常常给予肯定。切莫害怕那些可能有更好主意的或者那些可能比你更聪明的人。
[10]奥格尔维和马瑟广告公司的创建人戴维·奥格尔维,通过送给他新任命的部门经理每人一套俄罗斯风格的套叠式玩具娃娃(里面共有五个依次变小的玩具娃娃)而把这一点清楚地告诉了他们。
[11]在最小的玩具娃娃里面,有戴维的留言:“如果我们每个人所雇用的人比我们个子小,我们的公司就成了矮子公司。反之,如果我们每个人所雇用的人比我们个子大,那么,奥格尔维和马瑟将会成为一个巨人公司。”而这正是那家公司发展的结果——它终于成为世界上最大、最有声望的广告公司之一。
[12]真诚、坦率地展示真实的你。那些缺乏真正的基本价值观念的人,为了使自己感觉良好而依靠外在因素----相貌或社会地位。他们势必尽一切可能来保全这种表面形象,却很少会去培养自己内在的价值和注重个人的成长。
[13]因此,要展示你的真面目。不要设法掩盖你生活中令人不快的方方面面。艰难时刻要顽强。换言之,要正视现实。面对生活的挑战,要老成持重,应付有方。
[14]自尊和问心无愧是构成诚实的强有力的成分,是丰富你与他人关系的基础。
[15]诚实意味着,你之所以做你所做的事是因为你做的是对的,而不是因为你的行为是时髦的或在政治上是正确的。始终能够赢得胜利的是那种坚持行为准则、不屈从于一种安逸伦理观诱惑的生活。这种生活将带你迈进21世纪,而你无需从后视镜里检查你留下的轨迹。这是我爷爷和奶奶给我的教导。
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